WE ARE FAMILY
About Us
Welcome to Victoria Yum Bakery
Founded over 18 years ago by our Head Baker and Business Owner, Kiersten George, Victoria Yum began in the heart of Hackney, East London. What started as a humble street-food stall soon grew into a beloved bakery brand, with our hand-crafted cakes and bakes appearing on the counters of independent coffee shops across the city.
Over the years, our commitment to flavour, creativity, and consistency has earned us a reputation for quality and care — and even saw our products stocked in some of London’s most iconic food halls, including Harrods, Selfridges, and Fortnum & Mason.Our Story Continues in Wivenhoe
In 2025, we opened the doors to our brand-new bakery and weekend coffee spot in Wivenhoe, Essex. It’s our family’s new home for all things Victoria Yum — a place where we bake, brew, and welcome our community every weekend with fresh buns, sweet and savoury bakes, and our signature doughnuts.Everything we serve is made on-site by hand, in small batches, using the finest ingredients we can source. From our cakes to our indulgent brownies, we’re devoted to honest baking that feels special, comforting, and memorable.
Independent, Family-Run, and Proud
Victoria Yum is — and has always been — a small, family-run bakery built on passion, creativity, and community. Every cake, slice, and bun is made with the same care that has carried us from our London roots to our Wivenhoe kitchen.
We’re proud to stay true to what we love: baking that connects people, celebrates the seasons, and brings joy to everyday moments.Visit Us or Order Online
You’ll find us at: Wivenhoe Business Centre, Brook Street, Wivenhoe CO7 9DP
Our counter is open at weekends, SATURDAY & SUNDAY FROM 9am
We recommend an early visit, as we generally sell out by lunchtime/ early afternoon.
Our counter menu is published on a Friday evening, you can find it here or subscribe to our mailing list to receive by email.
This space is our production space with counter service (Coffee & Baked Goods) that will be open to the public on weekends only
We are encouraging customers to pre-order online to guarantee your fave bakes, skip the queue and make the most of early bird prices. We will always have bakes on the counter for those spontaneous moments and late requests.
Our diary is fully open online, book your bakes in up to 60 days ahead.